News Update

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“processed_title”: “Waymo’s Makeover: Rebranding the Zeekr Robotaxi Fleet”,
“processed_content”: “

Waymo is leveling up its aesthetic game. The Alphabet-owned autonomous driving giant is reportedly rebranding its custom-built robotaxis manufactured by Chinese automaker Zeekr. Previously shrouded in mystery, these electric vehicles—originally announced to replace the aging Jaguar I-PACE fleet—are getting a fresh visual identity.

While the “Zeekr” name might not appear prominently on the final product, this rebrand signifies a major step in Waymo’s expansion strategy. By moving away from retrofitted consumer vehicles toward custom-designed hardware, Waymo can optimize for passenger space, durability, and, crucially, sensor integration.

As competition in the self-driving space heats up with Tesla’s Cybercab reveal, establishing a distinct, recognizable brand for the vehicle itself is a clever marketing move. Expect to see these sleek, badge-less machines hitting the streets of San Francisco and Phoenix soon.

“,
“tags”: “waymo, robotaxi, self-driving, zeekr, ev, autonomous vehicles”
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“`

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